You’ve got to start with the customer experience and work backwards to the technology

Steve Jobs

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Wireframe displayed on an iPhone from my Myer responsive project as part of the UXD immersive at General Assembly

ABOUT NIGEL

Steve Jobs gave that quote in a response to an audience member during a Q&A session. I love the quote because I feel it sums up the best approach to product or service development really succinctly.

Hi, and thanks for stopping by.  I’m Nigel Quinlan.  I’m an end-to-end User Experience Designer who has recently completed the User Experience Design Immersive program with General Assembly in Melbourne.

I’m full of curiosity and not afraid to ask ‘Why?’  Asking ‘why’, lots of times, is my way of discovering how people interact with a product or service.

I can then begin finding out how the product or service is going to do things better, solve a problem or create opportunities to improve people’s lives.